Bukit tinggi: Increasing awareness about the need to reduce environmental impact has inspired the Barjaya Hills Resort BHD to implement measures that have to remove guests from the city’s life and relax the guests in the Cheto Spa and Wellness Resort , While also keeping in mind to preserve nature.
Paul Chih, General Manager of Berjaya Hills Resort and Berjaya Tyomn Resort Region, said that Shato, settled in a tropical rainfall and described for its incredibly diverse flora and fauna, which is inspired by the ‘Hat Koanigsburg’ palace of the 18th century, which is inspired by the 18th century ‘Hat Koanigsburg’ palace Is jointly jointly with architecture. France provides much more than just a cool migration.
At a distance of 45 minutes from Kuala Lumpur, Chetu, a French-theme village is designed as a resort, and is quiet and calm, allows guests to rejuvenate without damaging the environment, “he said that the resort Has established an organic farm and consumption internal consumption.
Chih said that it helps reduce emissions rather than purchasing items from the city, which will contribute to upstream and downstream movements.
“We provide a fresh, unpublished, non-insecticide approach for our food source and for the remaining food we have, it will be processed in a compacting plant, where we compact our food wastage and then it fertilizer It comes as
“So, we use fertilizers for our greenhouse and all the plants here. It makes pesticides-free manure, which has a domino effect, ”he told Bernma.
Chetu also produces its water from the dam, water from the hill and springs, and converts its vehicles in electric vehicles progressively.
The resort has 172 rooms of eight categories, namely deluxe room, premiere room, one-bedroom suites, jacuzi suites, noble suits, two-bedroom suites, three-bedroom suites and son ultimate suits.
Room designs are traditional yet inspired by sophisticated European-Theme items, complemented with luxurious features.
The resort also includes catering families in children’s club catering, which enhances their holiday experience.
ASEAN to align with permanent goals
Chih insisted that the efforts taken at the resort have been formed with stability efforts at the South East Asian nations (ASEAN) levels.
Recently, in a groundbreaking move to reopen and strengthen the tourism scenario, ASEAN has signed a memorandum (MoU) with the United Nations (United Nations) Tourism Agency, which to pursue permanent tourism practices. The area is equipped with the equipment required to flourish in one. Later world.
The MoU establishes a strong structure for technical cooperation, focusing on major areas such as tourism competition, capacity building and stability.
Chateau’s “La Sain Spa” was recently given the ASEAN Tourism Standard Awards by the Ministry of Tourism, Arts and Culture with the ASEAN Spa Services Award at 2025.
It is one of the only five award recipients in Malaysia for 2025–2027, which sets up a benchmark to promote tourism excellence in ASEAN.
Chih emphasized that the company is an aggressively marketing Chetu as one of the destinations for government official retreat, especially with Malaysia, officially assuming ASEAN chairmanship this year.
“We continue with our marketing penetration, we have made packages including food, room, function room and meeting room. These packages have been prepared and will be revised as each government official meeting has separate budgets.
“We are focusing on the heads and officers of the department, and we aim to capture an important part of this market,” he said.
Travel trends and growth among tourists
Domestic, Chih said that most of the Malaysians are still holding their journey shows within the country – 65 percent of Chetu guests are Malaysian – and the trend is expected to continue this year and next year.
He said that 35 percent of its guests are international tourists, and extended free visas to Indian and Chinese citizens have contributed to this trend.
“We have seen a major change in the travel pattern coming in Malaysia for a better part of 2024, in which Chinese tourists no longer travel in large groups. We look at this change because they travel independently and take advantage of the free visa provided by us, ”Chih said.
He said that India’s tourists currently have about 12 percent of the international guests of the resort and are ready to grow up to 30 percent next year.
“The Chinese market is the same at about 14 percent. We are engaged in a series of travel agencies and we expect an increase of about 10 percent by 2026, ”he said.
Vegetable farming through nature
With its hydroponic and pesticides-free farm, Barjaya Hills has supplied themselves vegetables in resorts and restaurants under the umbrella of the Barjaya group, and the growing demand ranges from Kuala Lumpur to Singapore and even Hong Kong.
The head of the department’s project property property, Ku Ahmed Fasbir Ku Talib said, “Berjaya Hills Resort Family, the latest joints for Vizi Nature, focus on veggie nature, sustainable farming, which has seen high demand from the market so far .
“Veji nature aims to provide a unique experience for those looking for a greenery and healthy lifestyle.
He said, “Our greenhouses are spread over 2.43 hectares of land, taking about 1.21 hectares with 17 types of vegetables with organic farms, including green coral salad, red coral, cherry tomatoes, brinjals and capsicum to be produced. Used to be.” Recently a media journey.
Ku Ahmed said that Veji Nature produces two tonnes of outputs every week and strictly follows organic farming practices where synthetic fertilizers, pesticides or genetically modified organisms (GMOs) are avoided.
In addition to vegetables, Veji Nature has entered Durian farming on 32.37 hectares of land, out of which 70 percent of the Musang King variants, black thorn (20 percent) and IOI.
“We hope to start harvesting in the next two years,” he said.
Koo Ahmed said that Veji Nature is expanding in two phases to include another 2.02 hectares of land in the second half of this year.
He said, “We are planning to build five more greenhouses to meet the market demand,” he said that the close distance to the center of the city has helped to fresh vegetables compared to the vegetables produced in Cameron Highlands. .
Barjaya Hills has allocated an area of 40.46 hectares for agricultural purposes. – Bernma
